In service of our values, we have incorporated as a Public Benefit Corporation.
48 botanicals sourced from 15 countries makes Rasa’s proprietary blends unlike any other product on the market today.īy striving to source only ethical and sustainable ingredients, and working toward re-investing in our suppliers and their livelihoods, our products have a huge impact on the lives of the hard-working people who nurture and grow their botanicals to be worthy of our exceptional blends. Our tireless commitment to only sourcing the best herbs and mushrooms in ways that empower our growers keeps our supply chain sustainable, ethical, and unparalleled. With your support we are confident we can continue this growth. We’re ready to help the world kick their caffeinated habits and cultivate Energy Integrity™ using sustainable, science-backed, adaptogen-based deliciousness.īesides a veritable crapton of hard work, we’ve had nearly triple-digit YoY growth because we’ve taken 4 major trends and rolled them into one, in order to take on the behemoth global coffee market. We love the beautiful synergy between the two: subscriptions reinforce the health benefits of sustained adaptogen consumption While adaptogens fuel our customers, our subscription model drives our business. We’ll also be launching 5 new products in 2022.įrom a tired mama elbow-deep blending herbs in her kitchen, to a small team operating out of her garage.to the unstoppable success Rasa is enjoying today, we’ve proven our appeal and staying power as a functional and nourishing alternative to coffee, in a market craving change. Under the guidance of our Chief Herbalist and co-founder (who has read over 100 peer-reviewed papers in the formulation process), our line has grown to 9 products: Original, Cacao, Dirty, Bold, Calm, Supper Happy Sunshine, Spicy Rose Cacao, Well, Well, Wellderberry, and our adaptogenic creamer, Créme de la Creamer.
She partnered with an herbalist to create the 12-herb Original blend, and hard-launched Rasa in April 2018. So what’s a burned out but remarkably resourceful mom to do when faced with a life without coffee, and without the prospect of a promising alternative? And I tried the available alternatives, but they lacked the delicious flavor, functional benefits, and energy support I craved and knew was possible.” My nervous system was fried-overstimulated and depleted. “Coffee was a dead end for what I was going through.
Rasa drink series#
But the tides are turning.Īfter our founder and CEO, Lopa, went through a series of soap opera-worthy events in the year 2015-including leaving a cult, the death of a loved one, emergency surgeries, a cross-country move, and a dramatic falling-out with her family-she was understandably exhausted.Īnd then she added her first baby to the mix.
A staggering 64% of American adults rely on the mean bean to get through their day. If you’re a caffeine junkie, you’re not alone. Infamously addictive, side effects of caffeine include anxiety, tremors, restlessness, and trouble sleeping. As a result, you don’t feel sleepy.until the caffeine wears off (hellloooo afternoon crash!) Rasa blends pack 1,000-10,000 mg of these amazing herbs per serving.Įach day comes with a finite supply of energy, and coffee jolts our systems into motion by blocking adenosine (the chemical that makes you feel sleepy) from binding to receptors. More balance means you have more stress resilience, stronger immune system, better libido, sunnier moods, and more energy to be your epic self. The SuperFunctional part of Rasa comes from adaptogens. Adaptogens energize and nourish, and have been used for millennia to restore balance to the body. It’s a robust, delicious, science-backed morning ritual: boom.ĭoesn’t that sound like a better way to start your day? Rasa’s rich, roasty adaptogen-powered proprietary formulations are taking on coffee in a big way. We’re on a mission to take on the $465B coffee market and offer an alternative that is just as effective - and actually tastes good. Rasa is a Superfunctional morning brew of adaptogens that clears your mind with calm, jitter-free energy, sharpens your focus, and helps you regulate cortisol levels.
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